WE FACILITATE STRUCTURAL CHANGE AND ACTION.

AI transformation, done by strategists.

AI transformation, done by strategists.

We help leadership teams decide where AI creates value, what to do first, how to organise yourself and how to get their people on board.

What we do

🎯

AI Strategy

Get up to speed on AI. Decide what it means for your business and your people. Leadership offsites. Five decisions. One shared AI direction.

For leadership teams

🔢

AI Use Case Tracks

From scattered ideas to scoped use cases and a prioritised roadmap. Across the company or within a department. For department tracks: a 90-day action plan and a 2-year roadmap.

For CIOs/CDOs & department or BU heads

⚙️

AI Adoption & Governance

Clear roles, responsible use and people who are on board. Set up adoption and governance that last, with your people, not around them.

For CIOs/CDOs & HR leaders

👨‍🏫

AI Training

Build confidence by doing. Hands-on sessions tailored to the work your teams actually do, and the functions and challenges in your organisation.

For HR/L&D & business teams

🚀

Roadmap Follow-up & Steering

A roadmap is not the finish line. Dashboards, OKRs and a rhythm that keeps execution moving. Implementation partners when needed.

For leadership teams & roadmap owners

Some of our work

AI Strategy & Use Case Track

AI priorities across 3 divisions

A funnelled approach to identify AI use cases across 3 business divisions and prioritise the most impactful ones. The result: clusters of use cases documented in business cases, which the Exco compared to select a prioritised AI roadmap.

Inspiration

Prioritisation

Business cases

Roadmap

Governance

“

Sneakpeek's team have a personal, structured, yet collaborative approach which has greatly helped our teams navigate the complex choices & landscape of AI with both clarity and confidence. They have helped our core project teams to deliver to our Exco & BOD a strategic roadmap that balances cost savings, cost avoidance and bold new opportunities for AI-driven growth. We now have a clear, actionable path forward — and a team energised to bring it to life.

Paul Roberts

President Cartamundi Digital Ventures

AI Strategy & Use Case Track

AI priorities across 3 divisions

A funnelled approach to identify AI use cases across 3 business divisions and prioritise the most impactful ones. The result: clusters of use cases documented in business cases, which the Exco compared to select a prioritised AI roadmap.

Inspiration

Prioritisation

Business cases

Roadmap

Governance

“

Sneakpeek's team have a personal, structured, yet collaborative approach which has greatly helped our teams navigate the complex choices & landscape of AI with both clarity and confidence. They have helped our core project teams to deliver to our Exco & BOD a strategic roadmap that balances cost savings, cost avoidance and bold new opportunities for AI-driven growth. We now have a clear, actionable path forward — and a team energised to bring it to life.

Paul Roberts

President Cartamundi Digital Ventures

AI Strategy & Use Case Track

AI priorities across 3 divisions

A funnelled approach to identify AI use cases across 3 business divisions and prioritise the most impactful ones. The result: clusters of use cases documented in business cases, which the Exco compared to select a prioritised AI roadmap.

Inspiration

Prioritisation

Business cases

Roadmap

Governance

“

Sneakpeek's team have a personal, structured, yet collaborative approach which has greatly helped our teams navigate the complex choices & landscape of AI with both clarity and confidence. They have helped our core project teams to deliver to our Exco & BOD a strategic roadmap that balances cost savings, cost avoidance and bold new opportunities for AI-driven growth. We now have a clear, actionable path forward — and a team energised to bring it to life.

Paul Roberts

President Cartamundi Digital Ventures

Who we are

Tuur Devooght

Managing Partner

Birdwatcher 🦅

Bruges boy 💙🖤

Rotterdam-based 🏙️

Tuur Devooght

Managing Partner

Birdwatcher 🦅

Bruges boy 💙🖤

Rotterdam-based 🏙️

Charles Decree

Managing Partner

Foodie 🍱

Sporting boy 💜🤍

Brussels-based 🏛️

Charles Decree

Managing Partner

Foodie 🍱

Sporting boy 💜🤍

Brussels-based 🏛️

Brent Nietvelt

Innovation & AI Sidekick

Car fanatic 🏎️
Standard boy ❤️🤍
Antwerp-based 🤚

Brent Nietvelt

Innovation & AI Sidekick

Car fanatic 🏎️
Standard boy ❤️🤍
Antwerp-based 🤚

Why strategists for AI?

We started as strategy and innovation consultants. Our job was to bring an outside view: scan what is changing, spot what matters and put structure around the choices ahead. We helped organisations shape their innovation and digital strategy. That is the idea behind Sneakpeek.

Many of those opportunities were driven by AI, which gave us over ten years of experience in spotting those opportunities. We first saw the power of generative AI during a study for the Council of the European Union on the future of policy work. Then ChatGPT arrived in 2022, and AI suddenly impacted every knowledge worker.

Our own strategy job was one of the first to change. So we did what we advise clients to do: we dug in and adapted. At the same time, clients increasingly asked us about AI. They asked about the opportunities, and even more about the organisation around it: governance, people and adoption.

AI changes processes, but also jobs and the way organisations work. That is where the real value lies, and that makes it a strategy question, not only an IT topic. Strategy, innovation and AI is exactly the combination we have built Sneakpeek on. That is where we can help you most.

Plan a 15-minute call. No strings attached.

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